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SHOES 53045 is making waves in the metaverse! As part of its new multiverse focus — all drops will now include NFTs with wearable utility — the brand is excited to be dropping a new collection that takes the brand’s punk and goth DNA to the next dimension.
The Cyberpunk NFT Collection launches on Futures Factory’s NFT sneaker platform in partnership with cross-platform avatar creation platform Ready Player Me and virtual world Spatial.io, following NFT NYC, during DRP Powered by Sneakerness drop culture event at Le Grand Palais in Paris, on June 24, 2022 at 3p.m., 6a.m. LA.
Three NFTs — Bump’Air Cyberpunk Black, Silver, and Mohawk — will be available with varying levels of scarcity and utility:
Assets:
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RARE: Bump’Air Cyberpunk Black (digital only): 100 digital units - $111
Includes digital files + Snapchat and Instagram AR filters -
SUPER RARE: Bump’Air Cyberpunk Silver (phygital): 75 units - $555
Includes digital files + Snapchat and Instagram AR filters + redeemable for a pair of Bump’Air Silver or Bump’Air Black Gothic HT or Bump’air 3d Black, the physical shoes that inspired this NFT. -
UNIQUE: Bump’Air Cyberpunk Mohawk (digital only + bonus hologram): 1 unit - $5304.5.
Includes digital files + Snapchat and Instagram AR filters. In addition, the buyer will receive a hologram in a physical holographic display.
Continuing SHOES 53045’s commitment to innovating wearable utility for NFTs, the drop will offer two unique utility partnerships for a truly disruptive avatar experience (in addition to Snapchat AR try on and body tracking filters):
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Ready Player Me, which offers cross-platform avatar creation for the metaverse, allowing NFT buyers to wear our sneakers — and a full SHOES 53045 cyberpunk look — in more than 2,500 platforms (virtual worlds, games and apps), including Spatial.io
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Spatial metaverse where we will have our own Cyberpunk space:
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A public gallery featuring our 3 styles as giant sculptures, our NFT gallery, and our Cyberpunk artworks
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A private community room for owners and our community to connect during special events like chats, parties, etc.
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And, as with all SHOES 53045 drops, the brand (whose co-founders are both DJs who grew up around the punk scene) has created a Spotify playlist, CALLING ALL PUNKS, to help fans get into the punk spirit.
“This drop is special because it really celebrates and exaggerates our futuristic punk/gothic DNA while declaring us as a metaverse brand — no more physical-only drops,” says SHOES 53045 CEO Aurelia Ammour. “We are thrilled to partner with Futures Factory for their sneaker focus and interoperability. We really wanted to bring utility to the next level with a comprehensive cross-platform experience, and the Ready Player Me avatars and the Spatial experience (one of our favorite metaverses), all combine to achieve that.”
“It was exciting to create an NFT collection as an extension of our iconic, futuristic punk and gothic styles,” says SHOES 53045 Chief Creative Officer David Tourniaire. “The metaverse allows us to make our design signatures more extreme and fun than we ever could in physical reality — it is a true playground.” p>“We are really delighted to collaborate with Shoes 53045, a brand that has been founded by visionaries, so radical in their design and manufacturing approach. When they proposed to make this launch together, it was an obvious decision to take! Apart from shared values, this Cyberpunk Collection drop is a huge opportunity for us to show that NFTs are the perfect way to bring out phygital in Digital Fashion. This collab is also the perfect opportunity for Futures Factory to create bridges with innovative companies like Ready Player Me and Spatial.io to offer great experiences to our community” – says Nicolas Romero, Co-Founder & CEO of Futures Factory.
“We are excited to bring SHOES 53045’s wearable NFTs to Ready Player Me, starting with their cyberpunk-themed shoes. 3D avatars give NFTs a true utility in the metaverse and other immersive applications. I can’t wait to see the SHOES 53045’s assets in apps and games supporting our avatars” – says Timmu Tõke, Co-Founder & CEO of Ready Player Me.
“At Spatial we are focused on providing a Web3 platform that allows for freedom of expression and representation for all in the metaverse. SHOES 53045’s cyberpunk collection is the perfect partnership to bring this concept to life through avatar sneakers. We love what this fun and edgy company represents and are thrilled to have joined forces with such disruptive fashion brands” - says Anand Agarawala, CEO and Co-founder of Spatial.io
About SHOES 53045
SHOES 53045 (www.shoes53045.com) is a multiverse next-gen unisex vegan sneaker brand designed in Paris by footwear legend David Tourniaire (ex-Margiela and co-designer of the iconic Balenciaga Triple S) and based in LA. Known for its futuristic style (inspired by the 90s) with bubble air soles and deep connection to emerging digital culture, SHOES 53045 is the first emerging direct-to-consumer sneaker brand to be a player in the metaverse. The brand is uniquely positioned to shape the culture of this nascent space and become an iconic metaverse brand. (The numbers 53045 spell SHOES upside down.)
SHOES 53045 has been worn and instagrammed by some of the globe’s most stylish influencers, including music icons Lil Nas X, Avril Lavigne, Lizzo, Rita Ora, Nessa Barrett, Minzy, Rico Nasty, Chris Lee, CL, M.I.A., Jhené Aiko, Lil Gotit, Kim Petras, Dorian Electra, Mod Sun, Tommy Genesis, Lil Mariko, and Pussy Riot; supermodels Gigi Hadid and Liu Wen; actors Noah Schnapp from Stranger Things, Laverne Cox from Orange is the New Black, and Sasha Lane of American Honey; street style icons Yu Masui, Josephine Lee, Liron Eini and Ryon Wu; and designer Bajowoo of 99 Percentis.
About Futures Factory
Futures Factory (https://www.futures-factory.com) is a Fashion Tech startup operating at the forefront of the Sneaker Culture and the Creator Economy, aiming to empower Creators to design the future of footwear. It fosters Creators' independence and innovation capabilities by enabling them to access a seamless, reliable, and profitable Web3 space and experiment with new cutting-edge manufacturing technologies. To do so, Futures Factory provides a foolproof NFT platform enabling sneaker designers and independent brands to sell their creations as non-fungible tokens associated with innovative and playful utilities. Through this solution, they can showcase their art, launch on-demand physical production, engage an enthusiastic community, and monetize their work while guaranteeing their ownership. The explorations Futures Factory carries out with its creators are paving the way for merging the digital and physical worlds, ushering the new era of the sneaker industry.
About Ready Player Me
Ready Player Me (https://readyplayer.me) is a cross-game avatar platform for the metaverse. It lets you create a 3D avatar with a selfie and use it in 2,500+ compatible apps and games. You can explore virtual worlds in VRChat, join meetings in MeetinVR, or stream to your fans using LIV – all with your personal avatar that represents you in virtual worlds. Any developer can integrate Ready Player Me into their apps and games using our free avatar SDK. It's compatible with Unity and Unreal Engine and works great on the web, mobile, and desktop platforms.
About Spatial
Spatial (https://spatial.io) powers your world in Web3. Offering visually stunning spaces that are accessible via web, mobile, or VR. In Spatial users can customize a virtual space and gather for NFT exhibitions, music performances, runway shows, lectures, live events, watch parties and more. And all it takes is a few clicks to set up your space or join. Spatial was founded in 2016 with the goal of making designing experiences for high-quality 3D collaboration easy and accessible. Spatial is equipped with tools and integrations to make setting up your own space a seamless creative process.
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