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Weâve all been there, looking at the lush green grass that is the decentralized economy and thought about carving up a piece for ourselves. We have talked to the first three results thrown up by googling ICO Consultants and scoured our LinkedIn connections to find the best one for our business.
The Lord knows how much weâve negotiated with these Blockchain experts demanding top dollar in an economy where everything is crashing down.
I wanted to share our learnings with the newcomers to the fold in a bid to end the debate on the question of scam ICOs. Sure, there will be few rotten apples in the orchard but sometimes, it is the bad fertilizers and poor farming techniques that lead to crop failure.
We spoke to several ICO Founders and came to realize that a lot of the problems with the blockchain world stems from a bad advisory.
To further our mission of helping out our fellow ICO Founders and visionaries, we have compiled a list of seven signs that, if true, demand the immediate dismissal of your ICO experts because youâll be better off without them than with them.
Sign IâââYour Blockchain Consultant says YES to every idea you share with them.
It could be something as small as a new community engagement strategy to something as crucial as your business model. If your ICO expert is just nodding his/her head in agreement interspersed with spoonful servings of âsounds like a good planâ, take them straight to the chopping block else theyâll take you to the cleaners.
Think of it this way. If all your ideas are so âdisruptiveâ and ârevolutionaryâ from the word go, do you really need an expert to nod his/her head in approval?
Cut the cord and find a consultant that challenges your model first instead of asking about your âmarketing budgetsâ
Sign IIâââYour Blockchain Consultant uses the words token, coin, and ERC20 interchangeably
Source: Global Women Connected
Since the blockchain space is so nascent and constantly evolving, a lot of us real experts have a deep-seated mild-to-moderate Asperger's syndrome that forces us to correct anyone who uses these three words interchangeably. Your use of these three interchangeably is fine. Thatâs why youâre seeking experts.
Your expert, however, by committing this cardinal sin, is simply outing himself/herself as a snake oil salesman which we thought that weâd left back in the 1960s.
Theyâve collected a lot of street cred by visiting all the major Blockchain conferences in their slick suits, greased hair, and posting selfies on LinkedIn (the horror) but when it comes to walking the walk, âthe marketâs really volatile right now, man. Letâs go visit that conference in Malta/Dubai/Singapore and Iâll introduce you to some of my investor friends.â
Why we canât talk over the phone or video conference first is a question that gets them fumbling like headless chickens on a noisy highway.
Sign IIIâââThey send you detailed marketing strategies 3â5 months in advance
Since a lot of these experts came from the Marketing and Sales divisions, theyâve got the chops to make beautiful presentations that will blow your mind away. Thereâs just one itty-bitty problem. Between the time it takes them to copy-paste their âcustomized strategiesâ and get you to read it, these strategies have already become outdated because someone on Reddit destroyed that strategy.
Make this a rule of thumb:
If your consultant has less than 50 karma on Reddit, just skip them.
You can thank me later by coming back to this article and murdering the clap button.
Sign IVâââThey havenât read your whitepaper
Thankfully, the current crop of real experts is still very geeky. If your consultant doesnât come back to you with a copy of your white paper colored in red ink (yes RED. Any other color is still a disqualifier) annotations, youâve got yourself a wolf in sheepâs clothing. Chuck them out, unless, youâre a shady consultant yourself. In that case, connive with them instead of competing. Thereâs a lot of money to be made by everybody. If no, do a simple 5-minute test and quiz them on your technical architecture.
The real ones will always be up for the challenge. Wake them up at 3 am and theyâll be ready to go. Weâre that competitive.
Everybody else will bill you by the hour because theyâve âgot other clients too.â
Sign VâââTheyâve never written for any of the big crypto-publications
This is a tough one. Iâll concede, not all experts are writers, but hey, the blockchain space is so small that not having a medium account with at least 50 genuine followers is a red flag. The first blog that I wrote on tokenomics shows up at the top for a simple Google search for tokenomics. The bar is not that high, to begin with.
If your consultantâs street cred comes from wining and dining with the other wheeler-dealers, lose the heft and hire one whoâs left.
Sign VIâââTheyâre very good at negotiating with you
âŠbut very bad at negotiating for you.
Coming from Sales and a lifetime of saying YES, these crafty marketers have mastered the art of finding, negotiating, and closing deals. If you find yourself reaching for your wallet before the third âdateâ, youâre just going to end up as an entry in their little black book.
I personally know a consultant who was very good at closing clients but very bad at helping them raise money. He was mouthing about some ICO at a conference when a potential investor asked him about the technical architecture (investor was a multimillionaire technologist) and this priceless sentence was sputtered out by the consultantââââActually, I havenât read the whitepaper.â
Such utterances have potentially lost millions for several ICOs. This is why it is a priceless sentence.
Sign VIIâââThey have 10,000+ connections on LinkedIn but hardly post anything insightful
Letâs understand this with a case study of a genuine expert, Michael Creadon. He posts his insights and musings almost daily on LinkedIn. You could check out any of his posts and see that this guy knows what he is talking about. Even then, youâll see that he peppers his posts with disclaimers of Do Your Own Research and accepting that he could have it wrong. When was the last time your consultant posted something like that on LinkedIn?
Chances are, never, and thatâs why you need to fire your Blockchain Consultant. What youâve got is what we call an interloper. Theyâre infesting the blockchain space as we speak.
Conclusion
If youâre thinking that your Blockchain Expert got red-flagged by each of the above seven points, donât worry, youâre not alone.
The 92% failure rate of ICOs is a result of this combination of bad consulting and bad management. Hopefully, your eyes have been opened and youâll either make amends or do better next time.
We live. We learn.
Hereâs to wishing that the crypto sentiment turns back positive in 2019 because the Lord knows that itâs a bloodbath out there. Itâs on you ICO Founders, CEOs, and CTOs to get better consultants and by extension, get better products in the market that make more sense to the public and get them back is investors, or as your (hopefully an ex after this) consultants say, contributors.
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7 Signs You Need to Fire Your Blockchain Consultant was originally published in Hacker Noon on Medium, where people are continuing the conversation by highlighting and responding to this story.
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The views and opinions expressed in this article are solely those of the authors and do not reflect the views of Bitcoin Insider. Every investment and trading move involves risk - this is especially true for cryptocurrencies given their volatility. We strongly advise our readers to conduct their own research when making a decision.