Jeff Burton, Electronic Arts Co-Founder, Joins Web3 Gaming Guild P2Earn Inc

The phrase “play to earn” has been increasingly popular in the cryptocurrency and gaming communities in recent years. It’s the practice of playing video games in order to acquire in-game digital goods for the purposes of further gameplay. 

The advent of blockchain technology has allowed for the development of decentralized gaming platforms that provide users the ability to acquire and trade cryptocurrencies while participating in gaming activities. 

With its focus on providing innovative solutions on a global scale, P2Earn Inc has become one of the most recognizable brands in the business thanks to its dedication to innovation and quality.

P2Earn’s New Advisory Board Chief

Jeff Burton has been selected to lead P2Earn’s Advisory Board. The play-to-earn company benefits from the co-founder of video game giant Electronic Arts’ (EA) deep knowledge of the industry.

Jeff Burton stated that he is “delighted” to join the advisory board of P2Earn as Play-2-Earn gaming prepares to enter the mainstream. 

The Future Of Gaming

“I have long believed that the concept of players earning a share of the profits through gameplay was the future of all gaming,” the advisory board chairman says.

Burton is a forerunner in the video game industry, having co-founded Electronic Arts, publisher of hit games including the Medal of Honor series, the Madden NFL series, and the PGA Tour series. 

According to the company’s press release Tuesday, Electronic Arts is valued at $35.1 billion, as of April 14th, 2023. 

P2Earn Inc was founded in 2011 as a publicly traded blockchain gaming guild to supply the bitcoin industry with a wide range of services.

The game’s design goal is to create a play-to-earn approach that does not require users to possess an NFT. Gaming guilds enable players to rent gaming resources for a certain fee, which they can pay back with their gaming earnings.

Burton has long believed that gamers getting a cut of sales would eventually become standard practice in the gaming industry.

P2Earn’s Cutting-Edge Guild Model 

He said that P2Earn’s innovative Guild model is an ideal vehicle for carrying out this strategy. 

“I am passionate about gaming going beyond entertainment, creating social mobility and entire new economies where both the games and the players can thrive. I believe that P2Earn is the future of online gaming,” he says.

Because of his stature in the gaming community, Burton’s choice to join the blockchain gaming startup is significant. 

Burton was not just the third employee at Atari in the 1980s, but also one of the pillars of EA Games. He claimed to share the business’ enthusiasm for the potential of gaming to promote social mobility through the distribution of revenue obtained from play.

Invaluable Expertise

Meanwhile, P2Earn CEO Alex Lineton was overjoyed to have Burton on board before the official launch of the P2Earn Gaming Guild to the public.

“Jeff’s experience and network are not only legendary in the industry, but also proving invaluable to us as we begin to enter the next phase of growth of our Gaming Guild,” he said in the press release. 

Under Burton’s guidance, Lineton is excited to bring on more gaming industry experts to the advisory board.

P2Earn: No Way But Up

According to Brand Essence Research, the global play-to-earn market will grow from its 2021 valuation of $790 million to a 2028 valuation of nearly $3 billion, a compound annual growth rate (CAGR) of 20.41%.

P2Earn is a large-scale technological innovation firm that specializes on cryptocurrencies, blockchain, and enterprise-level technology initiatives such as integrated gaming guild operations, cryptocurrency mining, and podcast creation and distribution. 

The organization is committed to expanding infrastructure in a way that is environmentally responsible and takes advantage of modern technological advancements.

-Featured image from p2earn.io/